By Bill Kirk

This is a test and only a test of the Blog Reading Early Warning (BREW) System. This is not an emergency.

If an actual BREW System emergency were to occur--whereby no evidence can be found that a blog has been visited or read in over two weeks--you would be directed to logon immediately to as many blogs as possible, read them and leave a comment.

Because this is only a test, you are simply being reminded about the millions, nay billions, of blogs circulating in cyberspace waiting to be browsed and perused. To prevent an actual BREW System crisis your mission, if you choose to accept it, is to reach out and help save a blog from imminent extinction. If everyone chips in, there is no limit to the number of blogs and bloggers which might be pulled back from the brink.

Is but a visit to one blog a day, too much to ask? Remember, the blog you save may be my own....

While you are here, consider if you will the sea change which appears to be underway (started a few years back) as book production models change to keep pace with book consumption.

Specifically, the traditional publishing model in which large inventories of printed books are warehoused in anticipation of sales, must certainly have been affected by the growing interest first in e-Books and more recently in Print On Demand (POD). That shift (extent unknown) clearly has the potential to, in turn, affect the entire book publishing food chain from traditional publishing houses to printers to brick and mortar booksellers. It's no wonder traditional publishers, resistant at first, have begun coming around to e-Books and POD just to stay competitive.

So, to this apparent evolution bordering on revolution in the publishing industry, what say all ye observers and prognosticators? Are the makers of books in a bind?

Thank you for your attention during this test of the BREW System. You may resume your various and sundry activities--and even blog about them if you dare.

Kirk, Out.

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